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Crown's electric forklifts are employed on a daily basis to securely transport warehouse materials and goods. The corporations wide-ranging product line includes manual propelled pallet stackers and trucks, power pallet stackers and lift trucks, counterbalanced sit down and stand up trucks, narrow-aisle turret trucks, narrow-aisle reach lift trucks, and order picking equipment.
Environmental conservancy and preservation are an extremely influential part of the Crown culture. Decades of thought leadership have enabled Crown to help clients at the same time as enhancing the natural environment. ISO 14001 certification has been attained for business stewardship and environmental efforts in production. Crown has proudly achieved many awards and recognitions for its preservation efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
History – 1930 to 1950
Crown Equipment Corporation was born in the rural American village of New Bremen, Ohio, USA. The business has matured from a one-room operation into a globally distinguished company, currently considered to be the seventh biggest forklift manufacturer on the planet.
Two brothers Allen A. Dicke and the late Carl H. Dicke created the Crown business in 1945. Carl's son, James F. Dicke joined the family company later that year. At present, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company President today, becoming the fourth generation of the Dicke family to maintain this position.
Now an internationally diversified organization, Crown initially fabricated temperature controls for coal burning furnaces, servicing a small clientèle. The assembly of these control units took place in a former hardware store based in New Bremen, Ohio, where Crown’s center of operations currently remain.
In 1949, responding to the public’s growing appeal of the TV, Crown shifted into the production of antenna rotators. This product was utilized to enhance television reception and picture quality. The company’s successful move enabled them to become a leading manufacturer of units until 2001. The company ceased production in October after a decline in the worldwide need for TV antenna rotators.
Crown History -1950's to 1975
Crown soon diversified its production to incorporate the restoration of mechanical and electrical components for private and government use in the early 1950's. After a number of successful bids inside a short period of time, the company had built a respectable business in this field.
With such flexibility and success, Crown was able to expand its production to incorporate materials handling equipment. Crown began production of forklifts and lift trucks in 1957. The organization believed the industry required a smaller line of top-quality quality forklifts. Crown promptly produced an exceptional series of modern equipment and swiftly became the most rapidly evolving materials handling organization with its collection of merchandise.
In 1966, Crown ventured outside of the US material handling marketplace and into Australia. Sydney, Australia is home to the regional head office and presently leads Crown’s Asia Pacific service, sales and advertising and marketing teams. Crown remains an unwavering market leader these days, supported by exceptional operations, solid sales and solid production operations.
In 1968, Crown established itself in the European marketplace by purchasing an Irish production plant from its parent company, Steinbock, who was a German firm. They began to manufacture Crowns’ (PTH), hand pallet trucks. Later that same year, Crown started their first London operation located near Heathrow Airport. The sales and service operation of Crown’s complete forklift line was available in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing lift trucks across Europe through autonomous sellers.
History – 1975 to Present
Crown at the moment has a huge network of Crown-owned and independently-owned dealers in various key global markets offering a vast fleet of electric lift trucks. They are accountable for handling the company’s product sales and service.
There is Corporate facilities in Munich, Germany and in New Bremen Ohio, which provide promotional sales and nationwide advertising support to all of their dealers and sales personnel. Crown sellers and sales personnel are trained in-house in many disciplines to guarantee the utmost reliability and service. The Munich office was launched in the 1980’s and provides purchasing, marketing and advertising, engineering and design functions for India, Africa, the Middle East along with Europe. The diverse relations of international sellers and Crown-owned dealers successfully operate in nearly 100 overseas city environments.
The 6 USA production locations for Crown include New Bremen, Ohio; New Knoxville, Ohio; Fort Loramie, Ohio; Celina, Ohio; Kinston, North Carolina; and Greencastle, Indiana. Crown proudly manufactures globally, building lift trucks in Sydney, Australia ever since 1966, Queretaro, Mexico since 1973, Roding, Germany since 1986 and Suzhou, China since 2006. Crown also owns branch sales and service center operations in over 30 locations in the USA. International branch sales and service center operations include locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.
